Tuesday, 4 January 2011

VAT Calculator

With the start of the new year comes the increase in VAT from 17.5% to 20%. This has unfortunately caught some people by surprise and confused others trying to calculate their VAT returns so we've pooled some extra resources together and created the Tonic Fusion VAT Calculator!


  • Calculate gross figures from net
  • Calculate net figures from gross
  • Calculate net and gross figures from VAT element
  • Adjustable VAT percentage

Simply visit: http://www.tonicfusion.com/vat-calculator.html

Friday, 5 November 2010

iG3 Web Design and Launch

Our latest web design for iG3 launched last week. iG3 are the official and exclusive UK sales agent for Quofore, a sales force automation solution.

iG3 required a clear and focused web site design to introduce a complex product in an inviting and fresh manner.


Friday, 30 April 2010

Politics – What’s in a Name

With the UK General Election just around the corner we’ve taken a look at the names of the three leading parties.

New businesses spend days, even weeks thinking of the most appropriate name to best represent their objectives, the personalities behind the business and its products and services. A company's name is its identity to the world, a foundation block for its brand and reputation.

Effective brand identities and logos depend upon the clarity and impact of business names. They are integral to the development of trust, credibility, reliability, customer service and repeat business.

With this in mind, lets take a look at the three leading parties heading the 2010 Election Race. The image above strips away their visual identities and logo designs leaving just words... Labour, Conservative and Liberal Democrats. So when in comes to politics and the leading three parties, what’s really in a name?

Monday, 12 April 2010

Google rates your web site speed

Google has now introduced ‘site speed’ as part of its page ranking algorithms.

Google is using the speed at which pages load to help formulate and rank web pages that appear in its lists based on keyword queries.

Although this change is only set to affect a very small number of webpages, the speed that your web site loads is relevant to visitors and returning traffic. A fast web site is a more user friendly site.

If you’re worried about the load speed of your web site and would like Tonic Fusion to take a look at its speed to give you an opinion whether the new Google changes will affect your rankings please contact us on 01727 810254 or email info@tonicfusion.com

When designing and building new web sites we follow an optimisation process that includes web site load speed and image optimisation.

As an example of web site speed, pages from the Tonic Fusion web site www.tonicfusion.com take on average 1.2 seconds to load, which is faster than 90% of sites tracked by Google. Our website is graphic intensive due to the web site design. We have optimised our web site for speed and it performs well despite utilising large images and graphics within the page structure.

If you would like more information on how Google is using web site speed read Google’s Blog article Using site speed in web search ranking, or read the BBC technology article Site speed to fuel search results.

Thursday, 25 March 2010

New Web Design Delivers Success for Clearway Gritting

Clearway Gritting Web DesignAfter a recommendation, A.A. Sherriff & Son approached Tonic Fusion to come up with a strategy to raise the profile of their road gritting and winter gritting services.

After a complete research and analysis program was completed the decision was made to give their gritting service its own brand identity and Clearway Gritting became their new business name.

Web designs and the build of a new web site needed to be completed in good time for the winter season 2009/2010. The web site launch was backed up with a targeted Google Adwords campaign.

We’re pleased to report that Clearway Gritting have achieved fantastic levels of success through the introduction of their new web site and pay-per-click campaigns in what was a very cold and snowy winter season. New business has grown in the first season of promotion to the point where expansion is already planned for next winter’s gritting season.


Thursday, 28 January 2010

What's the problem with Internet Explorer 6?

Over the past month we've seen substantial coverage of the issues that can arise from using Microsoft Internet Explorer browser version 6. As a consequence, it has again highlighted the problems that web developers face when creating a web site that has to conform not only to web standards, but must also take into account browser anomalies (of which IE 6 has by far the most).

I'd like to take the opportunity to try to briefly explain some of these problems to those who might not be aware of the extent at which these issues run.


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